The Drag & Drop Newsletter - Edition 64

Hello there! Welcome to another edition of Drag & Drop, the home of high-performance, hassle-free tech marketing. This is a one-stop shop for all things tech, marketing, and what's new at Mighty & True. Let's get this thing started!

🚀 In this week's Drag & Drop:

  • B2B eBook template from our team to yours (yes, it's free) 🎁
  • A tool that helps with your creative brainstorming 🧠
  • Canva launches new AI features 🎨
  • OpenAI and Reddit partner up 👀
  • Marketing skills to brush up on in 2024 🧑‍🎓
  • Social media trend guide for 2024 📊

📘 The only B2B eBook template you ever need

Struggling to create engaging B2B ebooks? Our Mighty & True eBook Template has you covered! Tested across hundreds of campaigns, it helps you build compelling content quickly using an AI-friendly format 📚. Download now and start building your eBooks better and more efficiently using our template and copy document.

🔩 Tool of the week

TextFX: Need help with creative brainstorming? This new Google Labs tool might be helpful. Developed in collaboration with Grammy award-winning artist, Lupe Fiasco, it draws on his lyrical techniques to offer 10 unique tools for exploring new possibilities with text and language—no more creative blocks ⚡️. Learn more about the tool here and check out the video below👇.

Other tools we're monitoring

We're continually testing design, low-code, no-code, and AI tools that are making our work high-performance and hassle-free. Explore our curated selection below:

  • Supertools: The Rundown's free AI Toolset list.
  • AI Jukebox: In-browser text-to-music generation. This could be the future of stock music for videos, etc.
  • Munch: Transform your lenghty videos into engaging short clips.

🎨 Canva Create 2024: introducing a whole new Canva

We've developed an affinity for Canva here at Mighty & True. So we were thrilled when they announced some of their biggest updates to the platform yet. Here's everything we know about it 👇

  • AI copywriting: generate text using your unique tone of voice, making communication consistent and personalized.
  • Ad tech integrations: move from design to ad optimization for Google, Meta, and Amazon without leaving Canva.
  • Text to graphic: generate unique graphics from text descriptions to enhance your designs.
  • Upgraded video editor: generate short, engaging clips from videos and share them to social platforms directly from Canva.

Read the full announcement here 🔥. Personally, we are excited to try the 'Magic Media’ text-to-graphic tool to create images, icons, and illustrations from simple text prompts 👀. You can watch the 1-hr-long Canva Create 2024 keynote presentation here.

🛠️ OpenAI and Reddit partner up

ICYMI: OpenAI and Reddit announced a partnership! With OpenAI being trained on Reddit data, tech companies can now query ChatGPT for deeper insights into what customers think about their products and categories 🧠.

This collaboration promises to provide valuable, data-driven perspectives directly from the user community. Read the full announcement here.

What marketing skills are in high demand in 2024

The Digital Marketing Institute just dropped this handy report that should help us all refine our skillsets and build our teams. Their report looks at the most in-demand marketing skillsets and the impact of AI on hiring marketing teams (hint - marketing strategy and content creation win big!). Check it out here.

🔥 2024's ultimate guide to social media advertising

We've been combing through a couple very useful resources for social media marketers from the Hootsuite crew. Just released, their 2024 social media advertising guide includes cost, benefits and tips to elevate your tech brand's online presence.

Additionally, their social media trend guide for 2024 highlights brands that excel by leveraging AI, entertainment, and their top-performing platforms to craft winning social media strategies 💥. Get reading now!

🤖 Get our help with automating your AI workflow

Did you know that your Mighty & True team is using AI-powered platforms to revolutionize the way we deliver your marketing campaigns.

Using our AI capabilities, our team of AI specialists can generate, refine, and evaluate a diverse array of ideas and creative assets faster than ever. By leveraging the power of AI, we can accelerate your time-to-market and amplify your campaign's impact.

Even better, we ensure that the cost savings generated by our AI capabilities are passed directly to you, enabling you to get even more done with less.

If you're interested in learning more about our AI capabilities or having our team help implement AI and automation in your marketing team, schedule an AI update call here.

🦸 Tech marketer super-duper prompt of the week

Here's our latest "super prompt of the week" using Midjourney. Since many of you may have not experienced generative AI in Midjourney yet, we thought we'd give you a well crafted prompt to get you started. For this prompt, simply join the discord and once set up, enter one of the prompts into the command bar. We think you'll be amazed with what you see. Once you try it once, revise the prompt and start creating your own unreal images. 

Professional worker in a warehouse standing with arms crossed, smiling at the camera while looking happy and confident during work. A man wearing a helmet working in a warehouse, surrounded by large rolls of raw material and boxes. The scene was captured in the style of Sony Alpha A7 III using a mirrorless DSLR camera.

Professional worker in a warehouse posing with arms crossed, smiling at the camera while standing next to full warehouse shelves. Vibrant colors and high contrast, with a focus on the industrial setting. Photography in the style of Canon EOS5D Mark IV for its resolution and clarity.

A worker in a warehouse stands next to warehouse racks and smiles at the camera, dressed in work with a helmet on his head. The background is a modern warehouse interior for precision instruments. Nikon D850 DSLR 4k lens, high resolution, realistic photography in the style of precision instruments.

Want more of our Drag & Drop goodness? Head over to the Drag & Drop blog and check out more tips and tricks curated by the Mighty & True team.

If you like what you see and are interested in tech marketing done the low-hassle, high-performance way, get started with us. It's free and easy to get us started on an action plan. Check us out!

Stay hassle-free, friends,

The M&T Drag & Drop Team ♥️