Articles
Drag & Drop Blog
Our latest thinking about how to make technology marketing more effective and frankly, easier
Let’s Talk About Why Strategic Alignment in ABM Matters
Discover the essential strategies to align your overall marketing objectives with your day-to-day ABM decision-making
The Free Campaign Messaging Template We Use for Perfect Campaign Alignment
Learn to align your B2B campaign messaging with our free messaging template.
My Top 3 Must-Answer Questions for Successful ABM Briefs
Uncover the three critical questions every ABM brief must answer to ensure campaign success.
What I love about Mutiny: A short review
Thank you, Mutiny, for making personalization headaches disappear.
The Top AI Training Courses Every Tech Marketer Needs to Know
Ready to supercharge your tech marketing and workflow game? Get ready for AI training trusted by the likes of Coca-Cola and Google.
The One ABM Rule I Swear By: Balancing Personalization and Efficiency
Discover how to balance personalization and efficiency in your account-based marketing (ABM) strategy using a tiered approach.
3 mindset shifts every tech marketer should make
Unlock your marketing potential with 3 essential tech marketing mindset shifts.
Measuring the Impact of Creative Operations: 6 Metrics That Matter
Discover how tracking six essential metrics can dramatically enhance the ROI of your creative operations.
4 Reasons Your Marketing Team is Burned Out (and How to Fix It)
Is your team burned out yet? Here's 4 ways we combat among our teams.
Cut The Delays: Boosting Efficiency in Your Creative Ops
Find out how to kick delays to the curb and ramp up your creative ops efficiency with our pro tips.
How to staff your AI marketing dream team - Free Job Posting Templates
Discover how to strategically staff your marketing team with AI experts using our free job posting templates.
5 Key Steps to Align Your Email Marketing with Google's 2024 Standards
Unlock the secrets to mastering Google's new 2024 email standards with our latest guide on enhancing your B2B email marketing strategy.
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