Tech Marketing, Simplified.
Mighty & True is an innovative technology marketing agency that provides top-tier marketing talent combined with optimized systems to streamline your marketing process, optimize spending, and help you get more high-performance B2B campaigns out the door.
The fastest way to improve your marketing metrics
B2B SaaS Software Company
Fortune 50 Cloud Services Provider
Finance Tech SaaS Company
Restaurant Tech Company
Global Tech Services Firm
Ed Tech Company
Major US College Brand
Point-of-Sale Software Company
Fortune 500 Hardware Provider
Tech Hardware Provider
Is your marketing driving profits or draining resources?
We get it - the struggle is real. You're aiming to acquire and grow customer revenue, but you're held back by systems complexity, limited staff, and high external costs.
It's the classic struggle of ambition meeting reality in the fast-paced world of tech marketing.
Lead Quality and Conversion Rates: Consistently generating high-quality leads and converting them remains a challenge.
Measuring ROI: Accurately measuring and improving marketing ROI is difficult.
Technology Integration: Integrating and effectively using marketing technologies is overwhelming.
Build better technology marketing 🚀
Mighty & True boosts your revenue with smart acquisition and marketing strategies. With over 10 years of expertise, we offer proven digital marketing, a reliable playbooks, and agile testing for quick, measurable results.
B2B Marketing Strategy
We provide a full team of skilled tech marketing strategists to build high-performing B2B marketing strategies.
- Positioning and Messaging
- Martech Evaluations and Roadmaps
- Media Planning
- Content Marketing Planning
- Data Strategy and Segmentation
Creative and Technology
We have expertise in a variety of creative formats and can help with optimizing it all for your martech stack.
- Technology Integration
- Marketing Automation Deployment
- Web Development
- Campaign and Creative Concept
- Content Development
Launch and Optimization
Are you ads, content or campaigns not performing ? Let our team improve your results through our launch services.
- Paid Advertising and Search
- Paid Social Advertising
- Account-Based Marketing
- Landing Page Optimization
- Reporting and Analytics
We've helped the world's most innovative tech brands accelerate their revenue success.
Build high-performance, modern tech marketing
Hundreds of tech companies trust Mighty & True to accelerate their revenue growth through effective customer acquisition strategies, expert systems optimization, and optimized marketing campaigns and content.
Acquire more customers through integrated campaigns
We plan, design and launch integrated campaigns, social ads, ABM programs, targeted direct mail, and other tech marketing solutions that are designed to improve your campaigns and drive revenue.
Optimize and scale your ABM programs and tech
Get more swings at your most strategic accounts by handing some of your account-based plans to our team and using our tried and true account-based marketing strategies.
Add video content that moves prospects to action
Using our low-stress, high-performance production method, we can quickly add video and animation to your technology marketing and product campaigns. Let us take your video formats to new levels.
Drive conversion through optimized lead magnets
Your tech marketing campaigns need anchor content. Create more offers that connect and engage with high-tech buyers, and activate your campaigns ROI.
Modern marketing meets modern tech
60% of today's tech marketing teams are second guessing their marketing technology investments. We can help you revitalize and integrate the technology you currently own into high-performing campaigns.
We can help your revenue programs scale
We bridge the gap for resource-limited solo marketers and large teams alike with our unique, easy-to-implement marketing-as-a-service solution that is efficient, scalable, and tailored to overcome resource constraints and get revenue in the door fast (and with less hassle).
Let our team assess and plan your next best action
Expectations on marketing are increasing while your staff resources stay the same. Typical. We help add capacity to teams that may have lost people or are trying to get more done with less.
Reduce risk, ship faster with our pre-designed playbooks
There is really no reason to start from scratch anymore. We've created base plays that include the most common tech marketing tactics. That allows us to spend more time on the strategy and ideas... and launch faster.
ID opportunities to improve your martech stack
Our expert strategy team creates a roadmap to better utilize your marketing systems and optimize for growth, enabling you to fully realize the potential of your tech investments.
Replace your old-school agency
The traditional agency model is broken. Our easy-to-launch marketing “plays”, designed and managed through our expert staff and a unique client operating system, makes working with us simple, effective and ... and drives more return for your marketing investment (vs. the old-school ways).
FlowOS dashboard
The FlowOS dashboard is our low-stress app for knowing exactly where you stand on every project we’re working on together from start to finish.
Proven processes
We don’t want to be another problem you have to worry about. We’ve made it our mission to create processes that are easy and save you time.
How we compare
The options for tech marketing leaders are not working and only add to your challenges. Here are our takes on each and why we think Mighty & True is a unique option for your tech plays.
- Reliable but can be slow
- Systems and ways of working can be outdated and manual
- Not all agencies are truly experts in the tech industry
- If you want flexibility, you have to pay for it in retainers
- Difficult to scale fast
- Can push a lot of bureaucracy on clients and make things harder for not a lot of gain
We get it. We used to work this way. But we've found our use of playbook-style services coupled with our automated systems and expert team make it much easier for our clients to launch programs faster and with more reliability.
- Requires a lot of upfront briefing and tight management
- Can be inexpensive but unreliable
- Take a good deal of time to source, interview and then onboard fast
- Finding freelancers with B2B or tech industry skillsets is diffcult
While we use some contractors in our business to help us scale, we have a vetting, onboarding and training process that ensures that our entire team (full time and contract) know the tech industry, our client's brands and our playbook-style products and services. This helps us ensure consistent delivery with speed.
- Staff is already stretched thin
- Some requests are outside the teams core skillset
- Challenging to scale fast
- Often a challenge to get planning done quickly
We get it. If you could do it all yourself, you would. We help strapped tech marketing teams scale their ability to produce more programs by becoming a trusted part of their team and also offering a low-hassle way to work.
The Drag & Drop Blog
Here’s our best tips and tricks to help make your tech marketing hassle-free
Let’s start a project together!
Book a short 15-min demo to get more information on how we can help improve your marketing outcomes. Or, click on book a demo and we’ll get a meeting scheduled to kick things off right away!