The Drag & Drop Newsletter - Edition 74

Hello there, tech marketers! Welcome to another edition of Drag & Drop, the home of high-performance, hassle-free tech marketing. This is a one-stop shop for tech, marketing, and what's new at Mighty & True. Let's get this thing started!

🚀 In this week's Drag & Drop:

  • Automate your outbound programs with templates 👇
  • LinkedIn's latest B2B Marketing Report 🤯
  • A wearable AI companion that’s always listening 👀
  • Claude unveils a new content organizer tool 🔥
  • Celebrities possibly joining Meta's AI? ⭐️

Build an Ai-powered B2B campaign in <2 minutes

Built through AI and trained on hundreds of B2B marketing use cases, our AI-powered campaign generator is your shortcut to building your next tech marketing campaign. Give it a try and quickly receive campaign content, journey and messaging recommendations with our easy-to-use campaign development tool.

Access our free AI campaign generator here.

🔩 Tool of the week

Clay Automation Templates: Outbound email is all the rage... and we are an Instantly users ourselves. But lately, we have been really interested in trying out Clay. Their ChatGPT integration is 🔥. So when we found these cool templates for use on their platform, we just had to send them along. Check them out here.

Other tools we're monitoring

We're continually testing design, low-code, no-code, and AI tools making our work high-performance and hassle-free. Explore our curated selection below:

  • Buddler [Free SEO Tools]: Some of the best free SEO tools we've ever used.
  • Easy Folders: A Chrome extension that helps organize your chats in ChatGPT and Claude (because we all need it 🤭).
  • SuperJoin: ChatGPT in your Google Sheets? Say less.

🤯 LinkedIn's 2024 B2B Marketing Benchmark Report

If you haven't read it yet, you should. This year's B2B Marketing Benchmark Report from LinkedIn has some new and powerful insights surrounding strategy, Gen AI, creativity, and the use of data, all refreshed for this crazy year that is 2024. If you are a B2B marketer, this report is written for you.

You can read the highlights here.

😳 Introducing 'Friend'. Not imaginary

Avi Schiffmann, a Harvard dropout, just introduced "Friend," a $99 AI-powered wearable necklace aimed at tackling loneliness. This pendant offers real-time companionship and emotional support, with AI that’s always listening and ready to chat.

With $2.5 million in funding and a whopping $50 million valuation, this gadget is set to hit the market in January 2025. Could AI companionship be the next big thing in B2B networking?

Let us know your thoughts, we're curious 👀. Watch the 'Friend' reveal trailer below👇 and read more about the product here.

🎙️ Celebrities possibly joining Meta's AI?

Meta’s AI voice assistant just got a celebrity makeover, and it's not just your average voice—think Judi Dench or Awkwafina giving you tech updates 👀. Meta is reportedly offering millions to celebrities to use their voices in upcoming AI projects that would be used across Meta's platforms, including Facebook, Instagram, and Meta Ray-Ban smart glasses.

The future of AI voice assistants is here, and it’s rolling out with some serious charisma ✨. What do you think—could these voices make interactions more engaging? Check out the scoop and read the news here.

🚀 Claude launches Artifacts

ICYMI: Anthropic introduces Artifacts, making AI-generated content more accessible and reusable. This feature allows you to save, organize, and reuse AI-generated content seamlessly, making your workflow more efficient and error-free 🌀. Check out the full details and learn how to use Artifacts here.

💥 We'll review your ABM campaigns for FREE!

The start of Q3 is the perfect time to review the status of your ABM programs going into the end of the year. And as a Drag & Drop subscriber, you're in luck! We’re offering our FREE ABM ASSESSMENT SERVICE to our loyal subscribers.

Schedule some time with us to learn more about the process and get things started.

Oh... and if you want to know more about our ABM services, go here.

Want more of our Drag & Drop goodness? Head over to the Drag & Drop blog and check out more tips and tricks curated by the Mighty & True team.

If you like what you see and are interested in tech marketing done the low-hassle, high-performance way, get started with us. It's free and easy to get us started on an action plan. Check us out!

Stay hassle-free, friends,

The M&T Drag & Drop Team ♥️