The content marketing starter kit
Every tech company has simultaneously too much content and not enough. Our content marketing kit helps sift through your old content and templates with a focus on reimagining an entirely newly set for your digital campaigns.
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Create more high-performance content that you ever imagined
Reimagine your existing content into more formats
No technology company starts from scratch when it comes to content. There is likely an entire library of content that can be reimagined and repurposed easily to meet your content goals.
Create templates that help you scale your content
We start every content design block with a review of your current content templates. Then we use that review to create 3-5 main templates that will support most if not all of your needs.
Leverage a full team of creatives to create more
We’ve built a flexible model that allows you to tap into our team of customer success, design, and copy editing teams to supplement your team’s work and get content moving fast.
Our starter kit gets your content moving faster
Scale your content marketing production using our easy-to-launch content marketing starter kit. Using a block of design hours, we can build a process and templates to create virtually any type of content.
Fully-designed
templates
Start every content project with an action plan to document your current content and template approach
Micro-content for social media
Get set up to design short-form content and infographics to tell more engaging brand stories at scale
Anchor content development
Create high-impact anchor content that drives form fills and gets even your most stubborn prospect to convert
Interactive
content
Content needs to move these days. We can design interactive content that can interact with your visitors for higher engagement
Let's meet!
Schedule a meeting with the Mighty & True team. Fill out this form and we'll see you soon!
This is how great content is built
Scale your content marketing production using our easy-to-launch content marketing starter kit. Using a block of design hours, we can build a process and templates to create virtually any type of content.
Defining your goals
At the outset of any content starter play, we define your content velocity, tone and types required to make a quick impact
Creating an inventory
You already have content. We want to understand the raw materials you have now, as well as what we need to redesign.
Building your templates
If new or improved templates are needed, we get to work on developing any new content inside new brand templates
Designing content at scale
This is where the fun happens. Using your copy, we edit and design content in virtually any static or interactive format
Delivering final production
Once we’re finished, we’ll have over your files in their end state format along with passing along all source files for your use
Content kit plans
Our content kit plans are like having an entire campaign planning, design, and production to supplement or replace your existing content design and development efforts
FAQs
Everything we do is meant to make it easier on you. If it’s not easy, we’re not doing our job.
No problem. Content kits are for organizations that need ongoing and steady content support. Outside of our kits, we also create a vast variety of content as part of our creative snaps. Once you launch a play, we can easily "snap on" a content piece of two to be part of the overall integrated playbook. Whether it's a kit or a snap, we got your covered.
Content kit teams are typically comprised of a customer success lead, project manager, creative director, digital design specialist and motion specialist. If copy is involved, we also include a copywriter and/or editor. Additionally, if there is development involved in the content, we include our development manager as part of the team.
The action planning process for content templates typically takes only 5-7 days. Once we lock in the templates needed (if any), we can create new template content maps within 1-2 weeks. Once your templates are created, your content will be able to be developed much faster than ever before. Templates allow us to work faster and create more content with less hassle.
That's great. We don't want to reinvent the wheel. If you have templates, we'll simply use our team's hours creating more content in your existing templates. Even so, we'll also make sure we are suggesting improvements to templates as we begin to work with them.
We do not offer any type of technical writing. We've learned that it's more important to leave good technical writing up to the experts. If you need technical writing and don't have a resource, we may be able to refer you to influencers, experts and other writing teams that handle your category of technical products and services.
We can create virtually any type of content from simple ebooks, infographics and static content to more complex anchor pieces or interactive tools. During the action planning process, we'll define your overall content strategy and map that to your needs. We always want to make sure the content type matches the audience, need and stage of the buyers journey well.
We are a partner to the world’s best tech companies
It’s true. We work with some Mighty customers and partners. You would fit in with them just fine.
Start creating better content today
Contact us to get more information on our easy-to-launch marketing programs. Or, click on start a project and we’ll get a meeting scheduled to kick things off right away!
Let's meet!
Schedule a meeting with the Mighty & True team. Fill out this form and we'll see you soon!
