Blog

Articles from the Mighty & True team

Featured

Our handy social icon generator

February 24, 2020

We've been there. You're getting in the groove of designing a webpage or email, and you get to the bit with the social icons. Progress grinds to a halt.

Insights

What is 1:1 account based marketing & how to pull it off

June 11, 2020

This new hyper-targeted account-based marketing approach concentrates sales intelligence and marketing muscle to reach a small number of buying influences.

Insights

How we improved our site metrics by 100s of percentage points

May 15, 2020

Having a beautiful, functional and conversion-focused site was a company-wide goal for M&T at the beginning of 2020 but getting there was harder than we thought.

Insights

Customer experience vs. User experience (and why you need a strategy for both)

April 3, 2020

As marketers, when we create digital campaigns and experiences, we have to take the needs and challenges of who we're talking to into account.

Insights

Make a Mighty Statement

March 27, 2020

With these hand-crafted Zoom backgrounds from your friends at Mighty & True

News

A Ho, Ho, Hot Holiday Concept

January 17, 2020

We pride ourselves on finding creative solutions that help our clients stick in the minds of their customers. Why not apply the same innovative thinking to our own annual holiday sending?

News

Mighty & True announces CRO Lab launch

January 9, 2020

The charter of the lab is to help B2B clients better understand digital behavior, improve conversion across online tactics and create designs that drive performance and revenue.

News

Mighty & True turns 5 years old!

January 7, 2020

After 5 years of working with clients, partners and pounding away at every form of design, development, animation, video, marketing technology and many many other formats and channels, we found a few common themes that have formed our mission for the next decade.

News