Articles

Drag & Drop Blog

The latest thinking from the Mighty & True team on how to make technology marketing more effective, faster and frankly, easier.

Opinions
5 min read
The Automated Marketing Agency: How AI and Automation Transform Client-Agency Relationships
Agencies don’t need more meetings—they need better systems. Learn how an "Agency as a System" model (AaaS) can transform client relationships.
Opinions
5 min read
The Ultimate 2026 Conference Guide for Tech Marketers: Top Events for AI, SaaS, and B2B Growth
Your go-to guide for the top tech marketing conferences in 2026 to keep your strategy sharp and your network strong.
Opinions
5 min read
5 ABM moves tech CMOs should make for 2026
ABM that works in 2026. One plan with sales, intent-led journeys, fast content ops, light automation, real account metrics.
Opinions
5 min read
Why a Tech Marketing Agency Will Outperform a Generalist Every Time
Why tech companies need a specialist agency to move faster, smarter, and drive real performance.
AI Trainings
5 min read
Tech CMOs: What to Ask Your Search Team After Google’s AI Shift
Google’s latest updates signal a shift that every tech CMO needs to pay attention to. Here's our take.
Opinions
5 min read
What Developers Really Think of Your Marketing (and What You Should Do About It)
We analyzed 100+ Reddit threads to learn what developers really think about tech marketing. Here's what turns them off—and what earns their trust.
Opinions
5 min read
Your Agency’s Speed Is a Revenue Problem: Why Tech Marketing Needs a Faster Model
In the world of modern tech marketing, time-to-outcome is the new metric that matters most.
Opinions
5 min read
Beyond the Quarter: Reframing Marketing's Value Across Time Horizons
Beyond vanity metrics: How tech marketing teams can build and communicate a strategic impact framework that balances immediate results with long-term
AI Trainings
5 min read
10 Powerful Ways to Use NotebookLM for AI Marketing and Content Automation
What makes NotebookLM a game-changer for marketing? Find out how NotebookLM works with your own documents to deliver smarter insights and campaigns
Process
5 min read
3 Steps to Help Your Tech Brand Stand Out in a Crowded Market
Struggling to stand out in a crowded market? Discover how strategic differentiation and strong communications can set your brand apart.

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