Articles
Drag & Drop Blog
The latest thinking from the Mighty & True team on how to make technology marketing more effective, faster and frankly, easier.
Why Your 2026 AI Strategy Should Include Slowing Down
Most AI advice pushes you to do too much too fast. Here's a more realistic approach for 2026.
Play of the Week: Social Media Engagement
This version of our play of the week gives solid idea starters for boosting your social media engagement.
How to Create a B2B Landing Page That Doesn’t Look Like a B2B Landing Page
Just because we're in B2B doesn't mean we have to look B2B. Here are some simple tips and examples to keep your landing page designs fresh.
Play of the Week: Top Account Cross-Sell Play
This version of our play of the week gives solid idea starters for ABM campaigns focused on expanding relationships with an existing account.
A deep dive into the power of the ABM intake brief
We've spent years developing just the right brief for our ABM process. Here's a deep dive into how it works along with a free template.
AI Use Case: Automating the video creation process
In our latest AI use case, we used a video transcript to create an entire video, landing page and email series in just hours.
Beyond gated forms: how ghost marketing is reshaping B2B buyer journeys
We are sick and tired of forms and we bet you are too. Let's unleash the ghosts and drive better performance.
Maximizing middle-stage B2B buyer engagement: Content plays that drive results
Middle-stage content is where the rubber hits the road. Get your team ready to go with this list of content plays for middle-funnel.
The power of minimal viable marketing and how playbooks can help
Minimal viable marketing is a popular tactic that focuses on those tactics that are essential to get launched. Here's why we love this approach.
Playbooks, plays and snaps. What they are and why you need them.
Tech marketers are constantly looking for ways to drive performance. Our innovative playbook model does just that.
How action planning templates can help save tech marketers time
We like to save time and action plan templates are just what the doctor ordered.
Let's get a play started!
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