Symphony built a secure chat and collaboration platform designed primarily for the financial industry. Symphony engaged Mighty & True to help them re-launch their web infrastructure and a fresh new brand before “Innovate,” their annual conference.
With a solid brand in place, Symphony needed a way to re-introduce themselves to the market. We wrote, designed and produced a manifesto video for them that not only succinctly explains their product and history, but conveys their unique spirit to the world.
Building a new site and a new brand (at the same time)
The themes of trust, innovation, and connection were everpresent throughout our work with Symphony. These ideas manifested in typefaces, graphical elements and other “ownable” elements in our initial brand exploration, and inspired the visual elements throughout the final Symphony site that we developed.
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